CLEP Marketing

Category - Distribution

Wholesale intermediaries perform all of the following functions in a marketing channel except
  1. Promotional functions
  2. Transactional functions
  3. Logistical functions
  4. Facilitating functions
  5. All of the above
Explanation
Answer: A - Wholesale intermediaries perform all of the following functions in a marketing channel except promotional functions. Transactional functions include contacts and promotions with other entities in the marketing channel. Logistical functions include physically distributing goods as well as storing and sorting them. Facilitating functions include researching information on other channel members, such as credit agencies.
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