CLEP Marketing

Category - Distribution

When a packaged food company is researching transportation modes for their products, its managers must consider the expected cost, speed, and _________.
  1. Safety
  2. Rural access
  3. Distance
  4. Dependability
  5. None of the above
Explanation
Answer: D - When a packaged food company is researching transportation modes for their products, its managers must consider the expected cost, speed, and dependability. Transportation modes, especially for perishable items, must be dependable in addition to affordable and speedy. In the absence of dependability, a company incurs excess fees in delayed deliveries as well as the cost of damaged or perished food. An ideal transportation mode will be competitively priced, consistently speedy, and dependable.
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