CLEP Marketing

Answer: A - A new Porsche dealer uses a distributor used by all other Porsche dealers in the Northeast through exclusive distribution. This type of distribution uses only one outlet, often in a medium or large geographical area. Products distributed through this route are often bought infrequently by customers and last for long periods of time, such as vehicles, appliances, and furniture. This is also true for expensive and high-end products with a niche market. The advantage of exclusive distribution is that it offers a route for sellers of these products.