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Category - Communications

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Which of the following is an example of agenda setting?
  1. An editor’s choice to put a politically embarrassing story on the front page
  2. A photographer’s decision to keep some pictures over others
  3. A writer’s decision to paraphrase an interview
  4. A company’s decision to advertise with a given newspaper
Explanation
Answer: A - An editor’s choice to put a politically embarrassing story on the front page is an example of agenda setting. Proponents of the agenda-setting theory of media argue that media do not tell people what to think, but rather what to think about. Guiding the conversation in this way is also powerful.
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