CBAP Business Analyst Exam Prep

Category - Enterprise Analysis

Princeton University is interested in expanding its offerings to professional and mature students to compensate for expected undergraduate enrollment during the recession. A Business Analyst must _______ and __________ the new business opportunity.
  1. scope; define
  2. scope; segment
  3. segment; promote
  4. promote; advertise
Explanation
Answer: A - Princeton University is interested in expanding its offerings to professional and mature students to compensate for expected undergraduate enrollment during the recession. A Business Analyst must scope and define the new business opportunity.

Key Takeaway: A Business Analyst must scope and define a new business opportunity while during enterprise analysis. Princeton University’s Business Analyst must examine the educational needs of current professionals and mature students in order to align the university’s offerings with their needs. By scoping and defining how well those needs match the current offerings, the Business Analyst can present this new business opportunity to management. For example, many current professionals may be interested in expanding their Information Technology (IT) knowledge by taking practical courses at the university.
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