CBAP Business Analyst Exam Prep

Answer: C - Jake is a Business Analyst commissioned to scope a new business opportunity for FedEx Kinko’s. He must prepare and present a business case that advocates for this new opportunity.

Key Takeaway: A business case provides justification to management and executives in a new company to take on an investment in a business opportunity. If Jake presents a business case to management at FedEx Kinko’s that promotes graphics services to the public, he must present ways in this case that this venture will have a good return for the company in the future. A business case presents in detail why the company should invest money and time into a project.