Practice Quiz

Supply Chain Manager Exam Prep

Category - Design and Improvement

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A balanced supply chain segmentation approach requires the identification of reasonably sized groupings of customers that have _______________.
  1. Similar requirements and expectations
  2. Similar size and wants
  3. Different desires and wants
  4. None of the above.
Explanation
Answer: A - The development of a balanced supply chain segmentation approach requires the identification of reasonably sized groupings of customers that have similar requirements and expectations. Typical factors that are part of a segmentation analysis include buying relationships, order-taking and billing requirements, and ordering and delivery complexities.
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