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EPPP Psychology

Category - Cognitive-Affective Bases of Behavior

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Sensory memory is one stage of memory that involves storing information as either a visual image or a sound. What is the time span of echoic memory in this stage?

½ second
1 second
4 seconds
20 seconds

Explanation

Answer: C - Information in echoic memory (storing sounds) lasts up to 4 seconds in the sensory memory stage. Information in iconic memory (visual images) lasts only about ½ second.

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