CLEP Intro to Psychology Exam Prep

Answer: A - In general, visual information is stored for 2 seconds while auditory information is stored for 3 seconds .
Key Takeaway: Sensory memory is a short lived memory of a sensory stimuli after it has ceased. Auditory information is stored for 3 seconds while visual information is approximately 2 seconds. Sensory memory does not need to be long as the sensory receptors send the information through neurotransmitters to the brain where it is interpreted. The short memory also allows for new stimuli to be received and processed.