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FSOT: 500 Test Prep Study Questions

Category - Mathematics & Statistics

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Your firm conducted an advertising campaign to reach a target audience of young people ages 14 to 25. The campaign was designed using information about the target audience gathered in a statistical study of a random sample from this larger population. The campaign failed to reach the target audience effectively, due perhaps to:

using too small of a sample size
misinterpretation of data
the use of qualitative data
A and B

Explanation

Answer: D - A and B

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