Financial Planner

Category - Professional Conduct and Regulation

During analysis and evaluation of the client’s information, the financial planner should seek to understand the client’s financial situation. Then, determine how well the client’s resources and current financial actions can meet the client’s goals, needs, and priorities. This relates to three of the Code of Ethics principles. Which of the following is NOT one of those principles?
  1. Objectivity
  2. Competence
  3. Diligence
  4. Confidentiality
Explanation
Answer: D - While financial planners should always strive to maintain the confidentiality of a client’s information, this is not one of the Principles related to analyzing and evaluating the client’s financial status. The financial planner should be objective when analyzing and evaluating, be competent in order to give the client the best financial advice and be diligent by being prompt and thorough.
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