Practice Quiz

Consulting Case Interview Practice Questions - Question List

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66. WePro has created a monopoly in the Nigindia sugar market by acquiring its competitors. Which of the following might keep it from fully leveraging its market power?
  1. Cannibalization
  2. Increased demand for coffee
  3. Splenda
  4. Barriers to entry
  5. Switching costs
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67. Roger is trying to figuring out pricing for his new product, a rock that looks like a friendly turtle. He decides to price it 30 percent more than the cost of making it, which is $1. Roger is using what type of pricing strategy?
  1. Value-based pricing
  2. Analyzing willingness to pay
  3. Cost-plus pricing
  4. Dynamic pricing
  5. All of the above
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68. Boris wants to figure out how much more his company should invest into the quality of a certain product. What tool would be most effective for this exercise?
  1. Five Forces analysis
  2. Generic strategies
  3. MECE
  4. Razor and Blades
  5. Marginal analysis
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69. Ted has 10 content projects he wants to push forward. Each one has a positive net present value with an initial up-front investment followed by a multiple-year revenue stream. Which of the following would be the biggest reason why he would not pursue them all right away?
  1. Lock-in
  2. Switching costs
  3. Cash flow cycle
  4. Synergies
  5. Risk
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70. AT&T hires you for a project asking you to help them increase their ARPU. What do they mean by ARPU?
  1. Average revenue per user
  2. Annual returns per unit
  3. Allowable returns per unit
  4. Annual returns per user
  5. Annual revenue per user
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