Consulting Case Interview Practice Questions - Question List

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61. Which of the following are barriers to entry?
  1. Initial investment capital
  2. Intellectual property
  3. Government policy
  4. Sales channel access
  5. All of the above
62. True or false: A digital good distributed via the web has a marginal cost of zero.
  1. True
  2. False
63. You would most likely receive confirmation of “freedom to operate” from:
  1. A nurse
  2. A patent attorney
  3. A strategy consultant
  4. The head of IT
  5. Compliance director
64. A relatively unknown maker of luxury soaps, shampoos and lotions might provide its products to a high-end hotel chain for zero for which of the following reasons? Select all that apply.
  1. Its products are experience goods.
  2. Branding
  3. Marginal analysis
  4. TQM
  5. Threat of substitutes
65. Everyone loves Piggy Brand Bacon products, sold in supermarkets worldwide. Piggy acquires a mail-order steak company and renames it Piggy’s Steaks. This could be an example of:
  1. Marginal analysis
  2. Trying to use the Halo Effect
  3. NPV analysis
  4. Same store sales
  5. Ponzi Scheme

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